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The Treatment: Generation Me
The Treatment: Generation Me
Melodic Hard Rock
4.5/5.0
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Frontiers Music
Words: Craig Hartranft
Added: 09.03.2016
Hailing from England, The Treatment has been around since 2008, released two albums, and now arrive with their third, Generation Me. But, for this writer, this is my first listen to the band. Yeah. I'm kind of surprised myself. It's not that I've never heard of them. A past colleague wrote a review of their first album, This Might Hurt for me. Additionally, the new album drops with new vocalist Mitchel Emms and guitarist Tao Grey.
The Treatment
Perhaps having heard of The Treatment, but never listening to them has its advantages. I didn't know what to expect. But listening to the first several songs, and the majority of the album, I to have address the three ton elephant in the room. They sound like AC/DC. It's not the vocals. And not necessarily in the guitar lines. But it is in the riffage and groove. Boogie hard rock. But that's were the comparison ends.
Suffice to rephrase the previous statement. The Treatment plays classic boogie hard rock, with obvious influences from that Aussie band. But damn it, they sound much better than the current blunder from down under. (Be honest. When's the last time you were truly happy with an AC/DC album.) Hefty riffage and groove aside, The Treatment works with more melody and harmony in the vocal and twin guitar harmonies. They also have a keen sense of song composition, writing songs that hook you with those same guitar riffs, melodies, and catchy choruses. Notable are the thumping Bloodsucker, Tell Us The Truth, the swift We Are Beautiful, and the uber catchy chorus of I Know She Knows. And the guitar leads are a bonus: varied, fiery, and satisfying.
Fundamentally, and leaving the comparisons by the wayside, The Treatment play basic classic hard rock, infused with boogie and groove, melody and harmony. It's what we all know and love. Quite recommended.
The Treatment - Bloodsucker
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In Short
Fundamentally, and leaving the comparisons to that certain Australian band in the dust, The Treatment play basic classic hard rock, infused with boogie and groove, melody and harmony. It's what we all know and love. Quite recommended.
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